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Should studios disclose every scene that used generative AI?
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Why this dilemma matters
Technology rarely asks for permission once it works, so the ethics has to land before deployment. Choosing “Yes. Viewers and workers deserve transparency” prioritises the capability it unlocks; choosing “No. Film tools should not require ingredient labels” gives more weight to the agency it costs.
Worth asking yourself
- Does ease here come at someone else’s expense?
- What would you give up to keep this capability?
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